At Krane Digital, we understand the challenges companies face in finding and attracting the right talent, especially in the construction industry. That’s why we’ve developed a comprehensive, results-driven approach to recruitment that leverages creative media, targeted marketing, seamless technology integration, and precise analytics.
When a company partners with us, we begin by gaining a clear understanding of the role they need to fill.
We work closely with you to identify the qualifications, skillset, and experience required for the position.
Every strategy is customized to fit the unique needs of the role and your company.
Our team goes into the field to capture compelling media that portrays the roles you are hiring for.
We film and photograph real workers performing similar tasks, ensuring the content resonates with prospective candidates.
The resulting videos and images authentically showcase the work environment, team dynamics, and the job itself.
Using the media we capture, we develop comprehensive paid ad campaigns designed to attract your ideal candidates.
We use advanced audience targeting techniques to reach candidates with the qualifications and interests that align with your needs.
Our campaigns are crafted to highlight the benefits of the role and your company’s culture, compelling candidates to take action.
Each campaign links to a custom-built landing page tailored to the specific position.
The landing page includes critical details such as:
A built-in form allows candidates to easily submit their information.
The application process is fully integrated into our proprietary CRM system.
Once a candidate fills out the form, their information is automatically added to the hiring database.
Hiring managers receive instant notifications with the candidate’s basic details for a quick review.
To ensure no talent slips through the cracks, we’ve designed a nurture sequence that keeps candidates engaged.
Each candidate is added to an automated email and SMS sequence designed to:
This ongoing engagement helps convert more prospects into actual interviews
We provide detailed analytics reports to ensure complete transparency and allow you to measure the effectiveness of your recruitment campaigns.
See exactly how your advertising dollars are being spent.
Track the number of applications submitted and pinpoint where your best candidates are coming from.
Gain insights into the return on investment for each campaign and the quality of candidates generated. These reports empower you to make data-driven decisions and continually refine your recruitment strategy.